REDEFINING ARTISTS PERCEPTIONS
RETHINKING FIVE THOUSAND YEARS OF TATTOOING
Why tattoo machines?
Tatto artists are highly skilled tradesmen. They spend years perfecting their craft. For too many, it also meant using inferior technology.
Borg Tattoo identified a need in the market for a lighter, more effective tattoo machine. This would allow an artist, who spends up to 12 hours a day applying their craft, to deliver crisper lines, more robust fills and all with less fatigue.
Deliverables
Approaching the problem required hours of in-market research. Yes, this included getting some amazing tattoos. Through trial and error, we developed a solution that combined the latest in advanced machine engineering, married to space age allows that allowed incredible control, with 50% less weight. This immediately allowed for more production, with better results.